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The London Design Festival has commissioned Clemens Weisshaar and Reed Kram to design this year's Trafalgar Square installation. From September 16 to 23, 2010 their project entitled OUTRACE, empowers the general public to take control of eight industrial robots on loan from Audi's production line.
Both visitors to the square, as well as a global web audience can interact with the installation via www.outrace.org.
A powerful LED light source is positioned at the tool head of each robot. By logging in to the online control website with a mobile device or a computer a global audience as well as visitors to Trafalgar Square are empowered to direct the path of the light held by the robotic tentacles, each creating a letter trace recompiling the user's text message. Long-exposure cameras capture these interactive light paintings to the project website and social media to be shared.
OUTRACE is a popup factory: a temporary production facility for writing large scale messages with light in three dimensions.
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