Monday, April 19, 2010

V.O.B. - Animation: Nike Sister Ont

Worked with AKQA in San Francisco to create an animation as part of a campaign for the new Sister One range from Nike for the South East Asia market. Once it was finished the spot it was decided to tweak it here and there for our own portfolio and what was once a 45 second piece featuring a girl dancing turned into a 1:20 epic about a girl-turned-superhero outsmarting an enraged robot through the centre of a Tokyo-inspired Metropolis.

The spot was used as an excuse to try out a bunch of ideas that had been played with around client work for the past few months along with some new techniques, eager to try out.


Post a Comment

Blog Widget by LinkWithin