The 2011 look book of Reform Clothing was just released couple days ago. The art direction of the project was given to Dimitri Kalagas, an AD and graphic designer from Melbourne Australia. Known for his serie All day i dream about Sneakers, Dimitri made an amazing work here, proposing photographies of flying men wearing the Reform Sweaters, Jackets and Hoodies. To contrast with the colors of the collection, models were all covered in white and flying out of a white powder. Check out their website for more info.
Photographies were made by Christopher Tovo, styling by Nicole Collins, and Hair and Make up by Natalie Burley.
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